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How companies use dark patterns to keep you subscribed

pudding.cool

I wanted to explore the malicious, confusing, and deceitful things that occur after signing up for digital services, as well as how design can nudge us to forget about a free trial or accidentally sign up for things that we didn’t intend to.

Dark patterns are often most egregious with subscriptions and free trials, especially when attempting to cancel, so I focused on those.